Early on, it was easy to paint the Make America Healthy Again, or MAHA, movement with a broad brush — as a group of moms universally opposed to vaccination and vaccination requirements, who seek to put parental rights above public health.

But recent polling has shown that MAHA moms may be a misnomer, as there are more men than women who identify with the movement. More importantly, most who associate with MAHA prefer to spotlight more universally concerning issues, including limiting ultra-processed foods, artificial dyes and microplastics. A Politico poll found that nearly 60% of MAHA supporters don't consider vaccination and parental authority over medical decisions "core" to their movement.

That's good insight — especially if Health and Human Services Secretary Robert F. Kennedy Jr. follows their lead. He — and the White House — are certainly paying attention before the midterm elections. Bloomberg News reported that an internal........

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