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Something is rotten in the WNBA — as the Sophie Cunningham ‘point’ situation shows how the league is its own worst enemy

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The WNBA and its associated entities continue to be their own worst enemies when it comes to maximizing their product.

Any time a good wave comes barreling in, they’d rather watch it crash on the shore than get on and ride it.

It’s been obvious since sensation Caitlin Clark was drafted first overrall by the Indiana Fever in 2024.

While there’s a never-ending push to help athletes make more money and grow the league into a sustainable enterprise with a large footprint, the WNBA and the player’s union seem most adept at stifling a good moment.

The latest is the one around the Indiana Fever’s Sophie Cunningham that has launched a thousand memes and imitators.

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The image of 29-year-old Cunningham — showing her pointing at opponent DeWanna Bonner after a scuffle in a late June match-up between the Fever and the Phoenix Mercury — went crazy viral.

The intense gesture lasted 22 seconds but, weeks later, it is still very........

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