The traffic light food labels are a nutritional con – and we’re all falling for it
18 June 2025, 07:54
By Steve Bennett
Insights have revealed that the beloved traffic light nutritional labelling system is nothing more than a marketing gimmick and could be actively harming consumers' understanding of healthy eating.
During Health Result's January 2024 nutrition experiment, a telling discrepancy lays bare the system's fundamental flaw. While cereal boxes proudly display portion sizes of 30g, we found the average adult actually consumes a whopping 69g per serving - more than double the recommended amount.
This means those seemingly innocent green and amber lights quickly turn a menacing red when real-world consumption is considered.
But the deception runs deeper than portion sizes. The traffic light system, which the Food Standards Agency claims to guide consumers towards healthier choices, is actually a masterclass in nutritional misdirection.
By fixating on outdated nutritional villains like saturated fat and salt, it fundamentally misunderstands what constitutes........
© LBC
