The publishing world is going through massive changes and the B2B sector is no exception. While many publishers have dabbled with artificial intelligence for basic tasks like writing headlines or formatting articles, that is a bit like using a smartphone just to make calls. The real opportunity is far more exciting.

Flare Data, an AI tool provider, published a whitepaper on how AI, machine learning and an entrepreneurial spirit can turn B2B publishers into intelligence powerhouses. Here are the highlights.

Publishers have always been brilliant at gathering information and making sense of it for their readers. Now, with AI, instead of just reporting what has happened, they can help predict what is coming next - and that's worth its weight in gold for business readers. The most forward-thinking publishers are already leveraging AI to transform into........

© journalism.co.uk