Ola Electric has had a rough few months, going from a post-IPO high to crashing below its listing price and with more pain in store after a weak Q3 performance.

For most of its life — after becoming an OEM in 2020 — the company has played from a position of strength whether it is due to its high capital accumulation or heavy market share. The EV maker now finds itself in an unusual position, having to claw back from a position of weakness.

Having raced its first electric scooter out of the factory in less than two years, Ola Electric stepped on the accelerator on the distribution front by using the ride-hailing app to acquire customers. Plus, the company’s competitive pricing also allowed it to grab a huge market share quickly, even as complaints rose against its scooters.

Some of that corner-cutting is catching up to Ola Electric now, as the Bhavish Aggarwal-led company enters a tough phase. Let’s see how, but after a look at the top stories of the week:

• Flipkart’s IPO Gameplan: Ahead of its IPO, Flipkart is looking to position itself as a homegrown company, but the $36 Bn giant also needs to accelerate efforts to achieve profitability and tackle the leadership attrition over the past year
• Razorpay Lays The Road: Cofounder and CEO Harshil Mathur gives us a sneak peek behind Razorpay’s push toward the IPO milestone — including how the fintech giant navigated the reverse flipping maze
• The D2C Gold Rush: From ITC to HUL, legacy FMCG players are splurging cash on D2C startups and new-age brands. What explains this new gold rush in India’s D2C rush that has seen major deals for Minimalist, Meatigo, The Man Company and other brands

Ola Electric Falls Well Short

The EV maker’s numbers for the December quarter make for bleak........

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