Reliance, Reliance Jio and Reliance Retail may have a strong hold on many sectors and segments, but quick commerce is a success that has eluded Reliance JioMart so far.

All that could change this year, as Reliance JioMart outlined the arsenal in its armoury to make things difficult for Blinkit, Zepto, Swiggy Instamart and Tata’s BigBasket, Flipkart and others in the quick commerce wars.

We tried to go beyond what Reliance Retail’s CFO Dinesh Taluja revealed in the earnings call. Industry experts and those working with Reliance on the ground have given us a peek at how Reliance JioMart could win the game.

Before that, as usual, a look at the top stories from our newsroom this week:

• Inside The Log9 Downfall: Amid the BluSmart-Gensol saga, which has become the new focal point around startup corporate governance lapses, the downfall of Log9 Materials has largely gone under the radar. Here’s how the startup fell from deeptech glory
• Rigi’s Blues: Elevation and MS Dhoni-backed Rigi has pulled the plug on its core finfluencer platform a few months after relaunching it, and is now focussed on the beauty creator ecosystem. Is this the company’s last lifeline?
• 30 Startups To Watch: The April edition of Inc42’s monthly startup watchlist is here with our selection of the 30 of the most promising early-stage startups in the country, with the bulk coming from hot sectors like AI, biotechnology, gaming and electric vehicles

Will Scale Tip The Balance?

It’s easy to forget that this is Reliance Retail’s second brush with quick commerce. The reboot comes after JioMart Express fell apart in 2023 due to weak unit economics after being launched in 2022. At that time, the company chose the dark store model to launch and test quick deliveries, but now it’s betting on the massive retail footprint.

But a fundamental challenge persists: can a legacy retail giant compete with the speed, consistency, and customer experience of agile, tech-led players like Zepto or Blinkit? Is scale alone enough to........

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