I Had Breakfast With Richard Branson. Here’s His Best Customer Service Advice

Ditch the script, keep the standards.

EXPERT OPINION BY MICAH SOLOMON, THE CUSTOMER EXPERIENCE EXPERT @MICAHSOLOMON

Richard Branson. Photo: Getty Images

Sir Richard Branson and I recently had breakfast. No, that’s not the way my days normally start, and it’s not a sentence I ever expected to write. We met to discuss customer service principles vis-à-vis his Virgin Hotels and other Virgin ventures. 

I was pleased to get the call from Virgin,........

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