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Amazon Will Make Billions on Prime Day. For Small Businesses, the Math Doesn’t Always Add Up

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Amazon Will Make Billions on Prime Day. For Small Businesses, the Math Doesn’t Always Add Up

Amazon cashes in. Sellers cross their fingers.

EXPERT OPINION BY MICAH SOLOMON, THE CUSTOMER EXPERIENCE EXPERT @MICAHSOLOMON

Amazon’s Prime Day is back June 23–26. Turns out one day just isn’t enough anymore. Well, at least for buyers.  

When I assess a company’s customer experience, it’s only fair that I spare a thought for the........

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