The Cost of Coming Back
After the deadly July 4 flood in Kerr County, Texas, small-business owners face hard choices about debt, survival, and starting over.
BY INC. VIDEO
When a devastating flood tore through Kerr County, Texas, on July 4, 2025, the nation watched in horror as images and stories of unimaginable loss hit the airwaves. What followed—the slow, uncertain work of rebuilding—largely unfolded out of view.
At the center of this story are two small-business........





















Toi Staff
Sabine Sterk
Penny S. Tee
Gideon Levy
Waka Ikeda
Tarik Cyril Amar
Mark Travers Ph.d
Grant Arthur Gochin
Chester H. Sunde