Equinox Thought It Was Critiquing AI. Critics Say It Ended Up Reinforcing a Harmful Stereotype

The fitness giant pulled an ad that sparked backlash for reinforcing stereotypes about Asian women. Here’s what it’s doing now.

BY ESTHER LIAN, EDITORIAL INTERN

The luxury fitness chain Equinox has pulled a controversial advertising campaign amid accusations that it reinforced stereotypes about Asian women.

In a campaign titled “Question........

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