This Founder Spent $20,000 Fighting Customer Churn. A Crude Survey Worked Better

Top-ranking Inc. 5000 company Churnkey wants to solve customer retention—something that founder Nick Fogle struggled with himself at his last startup.

BY BRIAN CONTRERAS, STAFF WRITER @_B_CONTRERAS_

Nick Fogle. Illustration: Inc.; Photos: Courtesy subject; Getty Images

Earlier this month, Nick Fogle earned the distinction of becoming an Inc. 5000 founder when his company, Churnkey—which helps subscription-based companies retain customers and recover lost revenue—claimed the No. 188 spot on the Inc. 5000 list of........

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