TikTok Made Banana Lattes Go Viral. Now a $500 Million Brand Is Betting on the Craze
TikTok Made Banana Lattes Go Viral. Now a $500 Million Brand Is Betting on the Craze
Ring, ring, ring. Banana phone. The call is coming from inside the fridge.
BY ALI DONALDSON, STAFF REPORTER @ALICDONALDSON
Illustration: Inc; Photo: Adobe Stock
This summer, there’s a new coffee order—the banana latte. One of the most popular plant-based creamer brands is betting on this boom as its next growth engine.
Califia Farms, which surpassed $500 million in annual revenue last year, is launching two new flavored products: a ready-to-drink banana creme almond milk latte and an organic banana creme almond milk coffee creamer. Both items will be hitting shelves later this month with a suggested retail price of........
