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Companies are spending on Pride again—but not like they used to

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10.06.2026

Companies are spending on Pride again—but not like they used to

Though corporate sponsorship of Pride celebrations is on the rise, some employers are still hesitant to openly support LGBTQ causes.

[Photo: nito/Adobe Stock]

As companies slowed their DEI commitments over the last few years—at least publicly—many of them made noticeable cuts to one aspect of their diversity, equity, and inclusion programs. 

A number of companies, among them Walmart and McDonald’s, dropped out of the Human Rights Campaign’s Corporate Equality Index, an annual ranking of workplace inclusion that employers once touted. Some employers also stopped sponsoring Pride events. In 2025, 39% of companies........

© Fast Company