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The Age of AI means we need to throw out our old KPIs and replace them with new ones

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23.04.2026

The Age of AI means we need to throw out our old KPIs and replace them with new ones

[Images: Kelvin Murray/Getty Images; undefined/Getty Images]

We are living through a fundamental shift in what work is for. As AI takes on more routine cognitive tasks, the uniquely human capacity to imagine, connect, and create meaning becomes the primary source of organizational value. Yet most companies are still measuring performance metrics prioritized for a different era: inventory turnover, cost per lead, and utilization rates. 

These metrics were designed to optimize extraction. They are poorly equipped to cultivate imagination.

The organizations that will win in the Imagination Era are those that build new measurement systems to match their new ambitions.........

© Fast Company