Marc Jacobs Beauty is back and the packaging is (finally) as bold as the makeup

The days of no-makeup makeup and minimalism are long gone as Marc Jacobs Beauty reenters the cosmetics business.

[Photos: Sephora, Marc Jacobs]

BY María José Gutiérrez Chávez

Designer Marc Jacobs is nothing if not eclectic and playful, filling the fashion world with odes to subcultures through garments inspired by punk princesses and ’90s club kids, quirky typography, and lots and lots of color. He also loves channeling whimsy in his personal style, often sporting sculptural nail art.

To complete his creative vision, Jacobs branched into beauty in 2013, launching his own makeup collection with........

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