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‘This is going to make me very uncomfortable’: The 75 Hard challenge is blowing up on TikTok

3 11
07.01.2025

It’s hardly a week into 2025, but already people are going pedal to the metal with their New Year’s resolutions. For many, that means committing to working out more, reading instead of scrolling, cutting down on alcohol, and eating healthier. But what if there was a challenge that combined all these goals with a 75-day time frame?

If you’ve been scrolling through TikTok lately, you’ve probably stumbled upon a stream of progress photos and 30-second videos flooding your FYP, all tagged with #75Hard. With over a billion views under the hashtag, #75Hard has joined the ranks of viral wellness challenges including “The October Theory” and “Lucky Girl Syndrome,” each promising a life overhaul in just a few........

© Fast Company


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