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The housing crisis is a storytelling problem

9 0
07.04.2026

The housing crisis is a storytelling problem

NIMBY activists dominate the narrative. Pro-housing voices need new themes.

[Source Images: Sundry Photography/Adobe Stock, onzon/Adobe Stock]

Few people would rally behind a campaign described as “we should control what other people can or can’t build,” or “let’s block certain people from living near us.” But that’s exactly what comes from typical zoning, permitting, and development rules. These local policies continue to get support from residents because the narratives are framed as “defending neighborhood character” or “protecting community identity.” Same policy, but without all the troublesome truth.

Reframing a narrative from oppression to protection doesn’t change the facts, it changes how........

© Fast Company