One of the most important needs for a startup or founder-led company growing rapidly and going public is establishing a strong foundation built on scalable and repeatable systems. As the CEO of Verra Mobility, I've learned several valuable lessons in the five years since we've become a public company.

I want to share three important lessons with aspiring leaders to help them focus on nurturing the right people, encouraging simplicity and building strong systems within your organization that consistently deliver continued growth.

There's a natural gravitational pull in organizations to make things harder than they ought to be. When faced with a new problem, the human brain naturally thinks of anything similar that caused issues in the past. These worries drive people to layer on 'solutions' that address edge cases but really slow things down for most customers. It's missing the forest for the trees. As Occam's Razor points out, the simplest answer is usually best.

While unique situations may require custom solutions, leaders should prioritize key objectives and avoid getting bogged down in the minutiae of 'what-ifs.' Simplicity equates to clarity,........

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