SkiYodl, founded by Oliver Dannatt and business partner Simon Latarche, appointed liquidators on Wednesday (July 22).

Mr Dannatt, who was Sir Richard Branson's former ski instructor, is the son of Lord Richard Dannatt - a former head of the British Army - and Lady Philippa Dannatt, the Lord‑Lieutenant of Norfolk.

SkiYodl, owned by Oliver Dannatt (second from right), has appointed liquidators (Image: SkiYodl)

Lady Philippa Dannatt, Lord‑Lieutenant of Norfolk, and Lord Richard Dannatt, a former head of the British Army (Image: Denise........

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